Friday 24 September 2010

Chapter Five: GINGHAM



Gingham is a printed or dyed fabric that was originally intended to be woven into stripes. It was imported into Europe in the 17th century and by the middle of the 18th century it had changed from a striped to a checked motive.  
This checked version of the fabric quickly turned out to be a huge success. With grace and speed it spread across Europe and America, until gingham was no longer a novelty, but a well-known phenomenon.


Today it is used in many different contexts. The print can be found on curtains, tablecloths, handkerchiefs and bedspreads. And of course it has found it's way into daily fashion, most famously on the shirt of man. Gingham could be related to the earlier mentioned polka dot, in the way that it never really goes out of style.


Check out these examples where gingham is incorporated into high profile brands and worn (again) by celebrities.

Gingham nikes
Gingham on the catwalk (2010)

Lauren Conrad in gingham dress (2010)
Keira Knightly in gingham dress and coat (2010)

In retro and vintage inspired clothing gingham is also a frequently used pattern. It mostly reminds us of the 40's, but it's equally represented in 50's fashion. It simply seems to breath the true retro style. 
One other fantastic detail about gingham: it comes in all colors and sizes.

Here they come.... a few examples the gorgeous tops, shorts and dresses available at Bennies Fifties or online at www.fiftiesstore.com (where there's much more). All in the here-above mentioned print and all super cute and stylish! Yes you can look absolutely fabulous in gingham...

Dress medium gingham black and white

Halter-neck top in purple and white gingham 

Holly gingham top by Pinup Couture

Gingham Pinup shorts















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